Marketing and Business Development: Mike Hill has over 25 years of sales, marketing and event management under his belt. With experience working internationally for one the world’s leading cycling companies including involvement in World Championship events, Mike brings priceless experience to the team. Though cycling is his first passion, he is a volunteer for the Apex Mountain CSPS Ski Patrol team and has a love for all outdoor adventure and the Okanagan area which makes him a great asset to the business, along with his priceless bike maintenance abilities and great smile:) Growing up in New Zealand Mike has lived and worked in the Adventure Capital of the world and envisions the same adventurous future for the place he now calls home with his wife and family.
Linnette Gratton, loves to share her knowledge of the amazing and diverse biking trails in and around Penticton. She endeavours to create a supportive, safe and fun skill building environment which is empowering to all who want to pedal. Whether you are interested pedaling on the rail bed of the KVR or challenging yourself on the some of the technical trails of the 3 Blind Mice she can show you the way. Linnette is a Level 1 Certified Mountain Bike Coach through the Professional Mountain Bike Instruction (PMBI) and a certified Sprockids Youth Mountain Biking Leader; who specializes in providing foundational skills to women and youth. Linnette is also the Women’s Mountain Bike Coordinator for the Penticton and Area Cycling Association (PACA), an ambassador for LIV giant bikes, and the co-owner of Get Up-Cycling. She is also a mother of 3 and loves to hit the trails with her kids and her husband, Shaun.
Mike Greer: Mike has spent his entire life playing outside and now chooses to share his passions with others. Starting at the age of 3 he has been sliding on snow in one variety or another and after University in Nova Scotia made his way out West to pursue his passions. This sparked a new love for rock climbing and mountain biking, which led to becoming a certified instructor in both sports to share these activities with others! In addition to his work with Hoodoo Mike is also the Executive Director of a local charity that helps at risk youth in our region pursue outdoor recreation. Having spent the past decade biking, climbing and snowboarding throughout the Valley his experience and passion will have you out enjoying your day in no time.
Andreanne B.-Fortin is a passionate person that dedicates most her time in or learning about the outdoors. This loving mother of 2 has a thirst for travel and adventure making her career at Hoodoo very enjoyable and fulfilling. She is a certified AMGA rock climbing instructor and a PMBI mountain bike instructor, has Avalanche Safety and Wilderness First Aid training and plans to keep learning and challenging herself . She truly enjoys winter, backcountry snowboarding going hand in hand with it, but when things get warmer she goes out rock climbing, mountain biking and hiking. Not a bad trade! She loves sharing her passions with those that cross her path and she genuinely just wants to get out there and have a good time!
Elizabeth “Liz” Murphy is our Youth Program & Not-For-Profit Manager. She grew up in Toronto, and while she loved the arts & culture always felt like something was missing. She was lucky enough to go to summer camp at a young age outside of the city where she fell in love with nature. After 13 years at Camp Kawartha Outdoor Education Centre, as a camper and staff, she realized that it was not a phase she would grow out of; nature and outdoor recreation were a major part of her life. She has a Bachelor’s degree in Environmental Studies, diploma in Adventure Tourism & Business, certifications in kayaking, canoeing, bush craft, skiing, natural interpretation, and sport and recreation. Since joining the Hoodoo Adventures team and moving to the Okanagan she has also developed a love of rock climbing, mountain biking, and ski touring. Her goal as part of the Hoodoo Adventures team is to create a culture of outdoor recreation for local youth, and try to provide the same opportunities that changed her life for local kids in Penticton.
Benjamin “Ben” Perez: After studying Tourism Management in Pucon, a small town located in heart of the Chilean Andes, he started his outdoor career guiding in the Andes volcanoes. He then moved to Atacama Desert and Patagonia where he got his Outdoor Leadership certification with NOLS on a 6 month expedition from sea to summit. Ben has over 10 years of professional guiding experience and has led guide teams in different companies and in several sports such as mountaineering, dirt biking, hiking, horseback riding, kayaking and biking. He now call Penticton his home and refers to it as a little piece of paradise. He is excited to share his outdoor passion and experience and love for this valley with you. He believes that everyone should have some outdoor adventure in their life!